Love What You Do

In this economy, it maybe difficult to find a job you love but you absolutely should do everything you can to find that job.  Keep alternative options in mind.

You might start your own side project/business doing whatever is your passion.  If you are passionate about web design, gardening, interior decorating, sports management or anything else, chase that opportunity.  If you have a project that you enjoy in the works, you will feel your creative juices increasing and certainly your happiness will improve.

If you are looking to expand your experience in your current job, look to take on alternative projects that are outside of your particular scope.  Don’t look for the large project but something small that will expand upon your expertise and introduce you to new areas of business.

Make sure that whatever you do, it does not affect your normal workload.  Continue to prioritize your projects and focus on your main workload, but it certainly won’t hurt to touch upon something new.

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Me 2.0 – my review and thoughts

While on vacation I took the opportunity to read Dan Schwabel’s book, Me 2.0 and it left me with a really positive feeling and outlook.  Dan provides the reader with some great insight into personal branding through social media and social networking.

Although this book is geared towards Dan’s expertise of Generation-Y, or Millennials, other generations (like me a Generation-X guy) can pick some good insight out as well.

Below are a couple to areas I really enjoyed in the book, I am only highlighting a few as I don’t want this to be an essay!

Excellent points:

  • Social networking – excellent overview to numerous sites, why it is important to manage your brand and how best to effectively manage.
  • Security – great points on internet security and how to try to reduce your risk of being affected.
  • Social media – setting up your own web site, blogs, how to interact with others effectively to further push your message and brand into the market.
  • Passion – be passionate about you because that is really what it is all about!

Points I tend to disagree with (from an HR perspective):

  • Cover letter – most recruiters today tend to bypass the cover letter and head straight to the meat of the resume.  If you are contacting a recruiter directly via email then use the email body as your cover letter.  Also, highlight why the company will benefit from hiring you.
  • Résumé – Dan recommends including a lot on your resume and I have the opposite approach and recommendation.  Sure, your resume is the tool to get in the door but don’t oversell so that there isn’t much to add in a resume.  A resume is a sales tool to get in the door to sell your brand.

I firmly believe this is a great read and an excellent resource for anyone of any generation considering their personal brand.  Again, this book is geared towards Gen-Y / Millennials but anyone should be able to pick and choose the ideas that work best for their own personal goals.  The value of this book for anyone wanting to consider their personal brand is priceless and, yes, some information maybe review but there are plenty of new ideas to consider.

Worse case scenario, this is a topic that will stay in your mind in a very competitive world (regardless of your industry) and you will continue to refresh your mind and maybe even encounter some new ideas along the way.