No Such Thing As A Quick Fix

#SocialRecruiting or the use of social media for recruiting is not a new concept.  Many blogs have been written about how recruiting is social, has been and always be social.  What I am sensing from many recruiters is a “Field of Dreams” syndrome… if you are there, candidates will come.

Social media is not a “quick fix” for anyone.  These are tools that will take time while building credibility, adding value and ultimately trust from others.  There is a time investment, a willingness to share and an huge amount of listening that must occur as well.

In fact, listening might be the most important piece of the puzzle.  If you listen well, you will be able to respond to comments appropriately and make stronger connections.

This is not a push methodology for your jobs.  Yes, social media will allow you to post jobs and to let others know about your openings.  Just don’t be spam!  Don’t be that person that posts 40 messages in a row talking about your openings.  Don’t make others pull you or block you from their feed.  If they do block you, your information is now useless to someone and their entire network.

Be strategic with what you share.  Take the time to formulate what messages you want to convey.  Identify key individuals to follow and interact.

Social media is an incredible tool, just don’t rush it for both your sake and your business!

Transcript of Video:

“Hey, how are you.  Coming to you today, just wanted to talk with you about all of the recruiting summits that are happening now for social media.  And I’m seeing a lot of people come in and start to talk about “how do I get there?”  And the biggest questions that I always come across is “well, how much time does it involve?”  And I don’t think it is about time. And I had a great conversation at some previous conferences about time.  It is not about the time.  You put the time in to get the results. It’s not a quick fix, but over time the results will be there.  So take time, think about what you are doing, put the effort in and everything’s going to work out.  Just make sure you are there, you are doing it and you have the presence.  That’s it this week from the HR farmer, see you soon.”

About kufarms
10 years in HR and recruiting both in the corporate and agency worlds. Corporate Recruiter and Socail Media Strategist. Looking to share and discuss topics as well as hopefully provide some thought. Dad of 2 with a loving wife.

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