The Mobile ATS

Recruiting has been centralized around online applicant tracking systems (ATS) and being tied through traditional, non-mobile compatible applications.  In general terms, the entire application process is fairly lengthy for many companies and could be a detriment to candidates taking time to apply.

Now you introduce mobile phones and how many people rely on them for internet searches.  In a conversation with my brother-n-law, he let me know that he uses his iPhone for every type of search.  He only uses a computer or laptop if he needs to print something else.  I do not think he is in the minority in this regard either.

Mobile recruiting is already important and will only become more necessary in the short term.  But you also need a way for interested candidates to connect with you.

This will probably be an investment for all of us, but to connect and build relationships this is an absolute to be addressed, the sooner the better.  If companies wish to infuse their talent networks, we all must now think about how to merge the mobile world with the existing technology.

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About kufarms
10 years in HR and recruiting both in the corporate and agency worlds. Corporate Recruiter and Socail Media Strategist. Looking to share and discuss topics as well as hopefully provide some thought. Dad of 2 with a loving wife.

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